Grappa takes outdoor brand back to its roots

November 5th, 2008 by admin

Hawkshead makes good quality, affordable outdoor clothing. After a ten-year period when the brand had passed through the hands of several large retailers, the new owners took Hawkshead back to its roots - the Lake District.
Our campaign created an authentic connection to the Lakes by building relationships between Hawkshead and key regional stakeholders: the rangers [...]

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Grappa shines spotlight on Covent Garden

October 22nd, 2008 by admin

Covent Garden Market is famous for its unique ambiance, combining shopping, leisure and street entertainment.
Despite being one of London’s landmarks, quality tourism was in decline. We were selected to raise awareness of the rich ‘offer’ to visitors, drive footfall and significantly increase press coverage.
Over an eighteen-month period, we put Covent Garden in the spotlight. As [...]

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