Plaza campaign results in 10% footfall increase

October 19th, 2009 by admin

There are more than 22,000 students attending University College London, located in the primary catchment of The Plaza. We created a series of exclusive deals, which they could activate by presenting a Plaza loyalty card in store. Boasting fantastic offers and promotions, we marketed the initiative through striking creative, print media and through a dedicated [...]

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Aussie festival puts West 12 on the leisure map

November 4th, 2008 by admin

With Ozfest, Australia comes to West 12 shopping centre in Shepherds Bush - boosting footfall, increasing dwell times and enabling retailers to attract new customers.
Grappa developed the five-day festival to target both the large Aussie and Kiwi catchment and 18-35s who love movies, dining and great deals. In its first year - January 2007 - [...]

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Lewisham’s Got Talent!

November 4th, 2008 by admin

The London Borough of Lewisham’s talent took centre stage at Lewisham’s Got Talent during August 2008 - just one of many events that we have created and organised for Lewisham Centre.
Following the huge success of TV shows like ITV1’s The X Factor we teamed up with Lewisham Council to stage a borough wide talent competition [...]

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